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YSL Pure Shot


YSL launched a new line of skincare health boosters for an urban lifestyle called Pure Shots. To kick off their big launch we produced a custom influencer and PR mailer inspired by the aesthetic, efficacy, and design of the Pure Shots. Each mailer came with product samples, ingredient information, and a succulent potted in a YSL holder. These mailers were interactive and highly instagrammable.

YSL Pure Shot
YSL Pure Shot
YSL Pure Shot

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