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L’Oréal 'Beauty Battle' Game

digital | branding | event

For the introduction of the new Learning Management System, used to provide Beauty Advisors with training materials, L’Oréal Travel Retail wished to accompany the event with a fun and interactive learning experience. Reflex conceived and developed the ‘Beauty Battle’ edutainment game, in which Beauty Advisors could compete with each other to prove their beauty brand knowledge. At the event, over 900 Beauty Advisors were able to take part in a live mass-playing of the game.

L’Oréal 'Beauty Battle' Game L’Oréal 'Beauty Battle' Game

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Reflex New York is seeking a full-time Art Director to create outstanding design, communication and identity solutions for both print and web. Job Requirements: Bachelor’s degree in Visual Communication or related area, a minimum of two (2) years of experience in art direction and management of design team for projects involving beauty and/or luxury brands. Send resume and cover letter to: jclark@reflexgroup.com or jobs-newyork-group@reflexgroup.com